Blue Sky Marketing Honored for Exceptional Marketing Results | 24 May 2013

The AMA Houston's 27th Annual Crystal Awards was held last night at the Hyatt downtown. Hundreds of marketers from around Houston were in attendance as the best of the best marketing projects from last year were shared and awarded for their success. Blue Sky Marketing Wins Five Crystal Awards Blue Sky Marketing is pleased to have worked with our clients in coming up with exceptional marketing programs that have won highest honors among Houston marketers. Our 2013 Crystal Awards wins,... Full Story

Event Recap: AMA Multicultural SIG on Mobile Marketing | 22 May 2013

The American Marketing Association Houston Chapter's Multicultural group put together a panel of experts on Hispanic and mobile marketing to participate in an open discussion about what is working and what isn't in reaching Hispanics via mobile -- smartphones as well as tablets. We found that many takeaways from the event could also be applied to the general market as well.The speakers participating were Isabel Rafferty of Adsmovil in Los Angeles, Alvaro Cabal of Ford Motor Company in Dallas... Full Story

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Email & The Action Beyond the Inbox , Many have said that the inbox is an impossible place to win, but with the combination of relevance and usefulness · email marketing can be a very powerful piece of any lead nurturing campaign and as a strong e-commerce tool. How do you create email campaigns that convert, you ask? Talk to us.
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