Your company website is your top priority.

August 06, 2010 You don't need a flashy web presence, practical is in, but you do need a web presence that is current and relevant to your customers' needs. If you are a small business owner you should be prepared in 2010 to show personality in your business by using your website and multi media tools to tell your story to your customers and prospects. If you are a larger company and have not updated your site in more than three years, you need to put a review and redesign in your budget plans.

Some trends in web design for 2010.

Updating frequently. Realizing the power of a Blog as a business tool to interact with customers and get better search results.
Flashy out; practical in. So many pages, so little time. Get people to the information they want quickly.
Show them you are Real. Security is increasingly a concern and the importance to establish credibility will continue to be important. This is even more important if you are selling products online and collecting information.
Widgets and Apps. Widgets showing collaboration between your website and other properties will become expected for websites.
Add Interactivity to your website. Chat and calling buttons on your website will be back. If people find something interesting on the website, features like "Click to Call" and chat or send a message allow customers to satisfy their need for instant gratification.
More Multi-media will be added to web sites. Videos and photo galleries will form a critical part of websites. People don't read for leisure, why make them read your site? Video and images make your story more compelling.