Customer service?

September 02, 2010 "As long as repeat business is important, and as long as customers have a chance to go somewhere else, employees must deliver high levels of satisfaction for a company to be successful." Claus Fornell, University of Michigan report out the results of the American Customer Satisfaction Index. In marketing, we are sometimes so focused on, well, marketing that we forget how important it is that the organization we are marketing is delivering on our brand promise.  Whether B2B or B2C, customers want to do business where they are treated well and with respect. How often do you look around at the rest of your organization and encourage improvement in customer service?

Explore our Blog

Loading...
‹ ›


Sign up for email updates!

Join over 3,000 other marketing professionals to learn how to improve and advance your company's marketing.
 

The Archives

Contact Us
Client Testimonials

"They keep bringing ideas to the table and then they monitor and watch what kind of leads we derive out of it. They're very proactive and I trust them."

Marketing Strategy Implemented Flawlessy, Blue Sky Marketing is a full-service digital marketing agency providing strategic marketing consulting with a focus on proactive communication · and relationship-building.
Watch Video
More Testimonials
Marketing Clients
Danner's Security Newmark Homes Viridian: Master Planned Community Johnson Development Corp. The Signorelli Company