Now Hiring: SEO & AI Search Strategist (AEO/GEO)

SEO & AI Search Strategist (AEO/GEO)

Blue Sky Marketing is hiring an SEO & AI Search Strategist to make sure our clients are found, understood and cited in traditional search and in AI answers from Google AI Overviews, ChatGPT, Perplexity, Gemini and Claude.

Position Overview

This is a full-time, hands-on role on our SEO-AEO team, reporting to our senior SEO lead and supporting multiple client accounts, primarily master-planned communities and homebuilders. The role leans technical. AI can draft content quickly, but it can't fix a site AI crawlers can't read, broken schema, or a page that answers the wrong question. You will get those technical pieces right.

You will also build the AI workflows that make our content work faster and better: agents, custom assistants, prompt libraries and checklists that turn briefs into accurate, optimized pages. You will know where AI helps and where it gets things wrong.

Most of all, we need someone who thinks critically. You will challenge what you are given, whether it comes from a client, a brand lead or an AI tool. You will ask whether a request serves the client's real goals, whether a fact is true, and whether an AI answer is actually right. Your role is to understand each client's market and buyers, then push back with a clear reason and a better option.

Key Responsibilities: Technical SEO & AI Search

Technical foundation

• Run technical SEO audits covering crawlability, indexation, site architecture, internal linking, redirects, canonicals, page speed and Core Web Vitals.
• Write, implement and validate structured data (JSON-LD schema) for organizations, places, FAQs, articles, events, products and other relevant types.
• Make sure AI crawlers and answer engines can access and understand client content, including robots.txt rules for AI bots and server-rendered content.
• Inspect page HTML and use browser developer tools to troubleshoot markup, metadata, rendering and structured data.
• Work with web developers on launches, migrations and redesigns so search visibility isn't lost.

AEO and GEO

• Structure content so AI platforms can extract it, trust it and cite it: clear answers, entities, facts, sources and page structure.
• Monitor how clients appear in AI answers and AI Overviews, and track citations, mentions and accuracy.
• Find where AI platforms misrepresent a client or cite a competitor, and build a plan to fix it.
• Keep up with fast changes in AI search, test what works, and turn findings into recommendations for clients and our team.

Key Responsibilities: Content Strategy & AI Workflows

Content

• Turn briefs and client direction into search-focused content for website pages, community and builder pages, articles, FAQs and landing pages, using AI to draft and your judgment to finish.
• Do keyword and search intent research, and recommend which topics and questions each client should own.
• Optimize title tags, meta descriptions, headings, internal links, alt text, URLs and calls to action.
• Refresh existing content based on performance data and changes in search and AI answers.
• Upload, format and update content in WordPress, HubSpot CMS and other content management systems.

AI workflows and agents

• Build and maintain AI agents, custom assistants and prompt libraries for briefs, drafting, audits, schema and QA.
• Build client context into those tools, such as style guides, facts, approved claims and things to avoid, so the output starts closer to right.
• Test AI workflows against real examples, document how they work, and improve them when they miss.
• Verify every claim, name, date, statistic, link and client detail in AI-assisted work. Catch repetition, made-up facts and missed instructions before anything goes out.

Key Responsibilities: Quality, Reporting & Strategic Pushback

• Perform final live-page QA covering content, formatting, links, images, metadata, schema, mobile display, and a check that tracking fires. Tracking issues go to our tracking specialist.
• Monitor performance in Google Search Console, GA4 and SEO platforms, and summarize what matters and what to do about it.
• Learn each client's market, buyers, communities and goals well enough to tell when a request will not serve them.
• Challenge requests from clients, brand leads and AI tools when they conflict with search best practices, the facts or the client's goals. Explain why and offer a better option.
• Follow client style guides and checklists, use feedback, and don't repeat mistakes that have already been flagged.
• Know when to investigate, when to ask and when to escalate.

We are not looking for someone who accepts the first answer, whether it comes from a client, a colleague or an AI tool. We are looking for someone who checks the answer, understands why, and makes it better.

Required Qualifications

• 5+ years of hands-on SEO experience, including technical SEO, ideally in an agency or multi-client setting.
• Practical AEO/GEO experience, or clear evidence that you have been testing and learning how AI search platforms find and cite content.
• Intermediate to advanced HTML skills and comfort with browser developer tools.
• Hands-on experience writing and validating JSON-LD schema.
• Strong working knowledge of keyword research, search intent, on-page SEO and content optimization.
• Experience using AI tools in real workflows, and a track record of catching where they get things wrong.
• Strong writing, editing, proofreading and online research skills.
• Experience working directly in WordPress or another CMS.
• Working knowledge of Google Search Console, GA4 and at least one SEO platform such as Semrush, Ahrefs or Moz, plus a crawler such as Screaming Frog.
• The confidence to push back with a clear reason, and the judgment to know when to do it.
• Strong organization and documentation habits.

Nice to have (a plus but not required)

• Experience building AI agents, custom assistants or automated workflows on whichever platform fits the job.
• Experience with AI visibility tracking tools.
• HubSpot CMS experience.
• Local SEO and Google Business Profile experience for multi-location businesses.
• Familiarity with regular expressions and basic JavaScript.
• Real estate, master-planned community or homebuilder marketing experience.
• Google Analytics certification.

Work Environment & Benefits

Blue Sky Marketing is a fully remote team working from home offices, and we encourage co-working and in-person team meetups when we can.

• Paid holidays
• Paid vacation and PTO
• Health insurance
• 401k

Compensation depends on skills and experience.

How to Apply

Email jobs@blueskymkt.com with the subject line SEO & AI Search Strategist. Include a cover email; resumes without one will not be reviewed. Start your cover email with one sentence about a time an AI tool gave you a confident answer that turned out to be wrong, and how you caught it.